Tokio Olympics RTVE. Our first time designing for the OG, after having made sporting incursions such as football, Formula 1 or WPTour. We have produced a complete graphic package for RTVE to be applied in all the programs related to this event and which have been broadcasted by TVE 1, TDP and Play RTVE. An exercise carried out in record time, as we always lived on the verge of uncertainty about the holding of the games.
Tokio 2020 Olympic RTVE demo reel
Intros + Sweeps reel
An important part of the graphic package were the different Intros and Sweeps made for various programs and sections. We have built a system that, then provided to RTVE, could be used to internally generate new pieces according to their own specific demands.
Navigation
We have developed a live labeling and information system based on the overall look and feel of the entire graphics package. We have played with boxes and diagonal lines to form info boxes adding texture and icons to achieve full identification.
Using the entire color range for the creation of backgrounds as well as the textures and shapes used in the headers and sweeps to achieve a homogeneous look. Part of the design, the chosen typography, that we think gives a fresh approach with a major use of lowercase instead of full uppercase, 80%-20 %.
